Tag Archives: crazy aunt purl

Goofballs Unite

My copy arrived about a week or so ago, the Saturday before I left for San Jose. I planned to read it on the plane.

But, because I have absolutely zero self-control, I read it all in one sitting, the day before my trip. Which meant I had to buy another book for my trip. (Am I the only one out there who is seduced time and time again by the crisp new books at the Hudson News stores in local airports?)

The book was funny and sad, and more like a letter from a good friend than a self-help, knitting book, but we all knew it would be wonderful, right? I loved the part about texting the guy at the hardware store. Brilliant.

Here’s the part where world’s collide. I was having lunch with my boss, the president of the company. His wife, a former librarian, is working part-time at a book store. He was telling me how she’s really enjoying it, and I said something about how my perfect job would be working at either a book store or a yarn store. More specifically, I told him that either of those would be a perfect part-time job, after I retire, because, you know, right now I work for his company, and that is of course the absolute perfect job, how could it not be?? [Apologies for the excessive italics]

So he says, “Oh, you knit? Do you know the Yarn Harlot?” I just about fell out of my chair. Turns out his wife is also a knitter and she is a big fan. So instead of just saying yes and smiling politely, I start exclaiming, “Does she read Crazy Aunt Purl?? She is great, she just released her first book and I read it in one day, and it was really good…” That’s when his eyes glazed over and he changed the subject.

This is way I’ll never be a big important executive. I cannot contain my inner goofball.

Leave a comment

Filed under Etc

Blogging Book Tours – What Do You Think?

I’m sure you’ve noticed over the last couple of weeks that many of the stars in the knitblogging universe are writing about their experiences with the new book, Fix Knit by Interweave Press. Author Lisa Kartus has been traveling the virtual world on a blogging book tour to introduce her work.

Being a marketer, I was intrigued by the this novel form of advertising. It wasn’t the obvious tile ad on the sidebar. It was stuck right in the heart of the writing. Crazy Aunt Purl and Grumperina gave us Q&A, both in their own distinctive voices and personalities. Wendy of Knit and Tonic told us a story.

I will admit, when I first encountered Lisa’s blog tour,I initially felt a bit put-off. It felt contrived, and as a result my guard went up. The day before Wendy’s post, she told us that she’d recently gotten the book and learned that you don’t count the loops on the needle as a row. I never knew that, and based on that one bit of info, I considered buying the book. The next day, when I realized she was part of the book/blog tour, I felt differently. Maybe she was just trying to sell me the book, now I wasn’t so sure. Did the blog tour participants receive a free copy of the book? Would they have purchased the book on their own? Were their recommendations genuine?

For me, it is always a little unsettling when advertising sneaks its way into my world. Obviously, I know it’s always there, but its like when you see a big PEPSI billboard in the middle of a great movie – for a moment you are pulled away from the pure enjoyment of the art form to think about who is profiting.

At the same time I was pondering all this, I happened upon BrooklynTweed and admired his post on the EZ seamless hybrid sweater. His photos are gorgeous, his knitting is exquisite. In this post he links directly to the Amazon page for Knitting Without Tears. In a rush of admiration, desire, and realization that this classic book should be in my knitting library, I clicked and purchased. No Q&A, no stories, nothing other than a real photo and a post by a knitter I admire. A marketer’s dream, to be sure, but I’m fairly certain that BrooklynTweed is receiving no compensation from either Amazon or the Zimmerman estate.

I read blogs to enjoy the unique personalities of all the writers, to see lovely photos of real knitting, and to learn about real people. And a big draw is the opportunity to learn from other knitters. If I want to shop there are plenty of sites to visit, but if I want to enjoy the company of a world of knitters, and maybe learn a thing or two along the way, I read blogs.

I understand the Knit Fix book tour. The next time I see Lisa Kartus’ work at my LYS, I’ll pick it up to see if it’s really something I could use. Maybe that was Lisa’s goal all along, but I’m still not sure how I feel about the approach. Am I being too cynical? Am I giving this too much thought? What do you think?

Leave a comment

Filed under Etc

April Comes Like An Idiot, Babbling and Strewing Flowers*

Why the long departure? You’ve heard it all before, writing for the blog became a chore and an obligation, blah-blah-blah. Which is sad, since it began as such an enjoyable pastime, an outlet for sharing my thoughts and observations on knitting, a place for writing relaxation, an escape from my true writing chores; copywriting, value propositions, and marketing strategies.

As I re-read those words, I am more than a little embarrassed and amused at my own arrogance. A chore? An obligation? While I am grateful and pleased that a small group of knitters occasionally visit, I am well aware that KnitSox is no Crazy Aunt Purl. Readers do not log in each morning to read the latest, hilarious, uplifting, or introspective KnitSox entry. Though the loyal few who occasionally stop by may have missed me for a day or two, I’m sure they quickly adjusted to blogworld without me.

Really, the obligation of writing is one that I feel to myself. I was becoming bored with my writing, which is not good. And when something is boring or uninspired it starts to feel like a chore.

With the arrival of spring and the peepers, I feel the need to start fresh and write again. So I’m back, in late April, babbling away.

* Spring, by Edna St. Vincent Millay

Leave a comment

Filed under Etc